The Wrong Way to Think About Innovation

How do you know if something is innovative?  Is it a breakthrough idea that takes the world by storm?  Unfortunately, it is a common misconception that innovations have to be transformational.  It is easy to see something groundbreaking as innovative but that should...
The Wrong Way to Think About Innovation
Topics: Innovation

Thinking Like a Kid Can Lead to Better Business Decisions

"Why do we have a leap year?  Why is the sky blue?  Why am I right handed?  Why is the sea salty?"  If you have ever spent much time around children, you know that their favorite question is "Why?".  While it can be frustrating at times, the great thing...
Thinking Like a Kid Can Lead to Better Business Decisions
Topics: Innovation, Strategy, Business Strategy

But I'm in Marketing, How Can I Innovate?

In my last post, I defined innovation in two ways:   a simplistic definition of "A novel creation that produces value"   a richer definition of "Innovation is the art of applying creative ingenuity to either solving business problems or creating material value through a...
But I'm in Marketing, How Can I Innovate?
Topics: Innovation

What is Innovation?

Everyone seems to be talking about innovation these days.  It is becoming such an overused word that it is starting to lose all meaning.  If you search for it, you get 128 million results and many of them focus on how important it is to innovate in your business but few...
What is Innovation?
Topics: Strategy, Innovation

In Case You Missed It: Mark Seeley Talks Strategy & Innovation on Business RadioX

Earlier this year, Intellinet's president and senior partner, Mark Seeley, was featured on BusinessRadioX's Technology Leader program. Seeley joined guests Blake Patton of Tech Square Ventures and Nancy Treaster of Verint along with hosts Lee Kantor and Stone Payton to discuss...
In Case You Missed It: Mark Seeley Talks Strategy & Innovation on Business RadioX
Topics: Management Consulting, Innovation, Leadership

Innovation in Action: Have You Met Jenny?

The Intellinet team helps our clients define, develop & deliver a culture of innovation that can transform their business. We believe innovative thinking coupled with use of mobile, social, data and cloud technologies can increase consumer loyalty and create differentiation...
Innovation in Action: Have You Met Jenny?
Topics: Innovation, Mobile, Social